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This transformation required companies to develop an effective LinkedIn marketing strategy to gain a competitive edge in their industries.What differentiates LinkedIn from other social networking sites is that LinkedIn is extremely beneficial for B2B marketers. A significant portion of B2B leads generated by social media come from LinkedIn. It is partly because the platform is used by many top professional influencers, industry decision-makers, and thought leaders. LinkedIn marketing is a useful way to make a room for yourself. How Can You Use LinkedIn for Marketing Purposes? 1. Start with building a business page that potential clients would find interesting. Include product and service details. Make it look appealing as well. 2. Invite your client base, suppliers and vendors to follow your business page and also spread the word and share recommendations…

Whether your eCommerce business is small or enterprise level, social media definitely needs to be one of the campaign channels. Every businesses should use social media to attract more customers, increase brand awareness and sales.Online businesses increase the importance of social media for social selling more than ever. That’s why social media strategies help eCommerce businesses to market their products and increase brand awareness.  How to Use Social Media for Ecommerce Industry There are various ways to use social media marketing for eCommerce. Here are the tips to promote your product and boost your sales for your eCommerce business with social media. Increase awareness of your brand Digital advertising on social media Market your products through social mediaBrand reputation managementInteract with your customers through social mediaPaid advertising is also crucial social media strategy…